Integrate Haptic Technology into Immersive Marketing installations
Brands across industries seek innovative ways to engage audiences, and virtual and mixed reality have emerged as powerful tools for immersive marketing experiences. Haptic solutions like TouchDIVER and Haptic Totem elevate immersion, enabling users to have a sensory-rich experience during virtual product demonstrations at events, enhancing brand engagement and storytelling.
TouchDIVER Haptic Glove for product demonstrations and virtual showrooms
TouchDIVER haptic gloves uniquely co-localize force feedback, textures rendering and thermal cues in lightweight and wearable device.
For marketing purpose, this device empowers customers to explore features, customize options, and make informed purchasing decisions. In virtual showrooms, brands can create limitless virtual spaces for customers to browse products and contextualize them in realistic settings, enhancing engagement and improving the overall purchasing journey.
Watch the haptic experience in collaboration with Marangoni Institute during Milan Design Week
Watch the haptic experience featuring Haptic Totem for NEWU on the occasion of a new music album launching campaign
Haptic Totem to augment video contents with tactile sensations
Haptic Totems is our line of products designed to augment on-screen digital experiences with tactile sensations that are synchronized with images and sound.
They offer a seamless plug-and-play user interface for immersive experiences in museums, events, or branded spaces.
All totems can be customized in color and shape.
How Haptic Technology Brands boosts marketing goals
While immersive installations often prioritize visual and audio elements for product information, the sense of touch is commonly overlooked. Integrating touch into these environments can significantly enhance connections with products and brands. Tactile feedback adds a memorable dimension, fostering deeper engagement by appealing to multiple senses and making the overall experience more impactful.
Winner of iF design award 2022
Honoree of Fast Company ’s Innovation by Design 2022
AUREA awards 2022
ADI design index awards 2022
AWE's Auggie Awards "Best Societal Impact" 2024
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Winner of iF design award 2022
Honoree of Fast Company ’s Innovation by Design 2022
AUREA awards 2022
ADI design index awards 2022